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October 2010
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Archive for October, 2010

Cross Channel Marketing

I have learned that if you do not stay ahead of the curve you will get left behind. Print Auto Mail has developed a highly successful Automotive Marketing Campaign using both the traditional Automotive Direct Mail and the emerging markets. Our strategy is to use the Automotive Direct Mail as the primary driver for the [...]

How much does it cost

Automotive Direct Mail works-plain and simple. The cost is as expensive as it needs to be to get the maximum response, so I have heard. Well that is true to a point. You can’t expect 1000 ups on a 5000 piece bankruptcy letter. Though it could happen, it is not likely. To get your 1000 [...]

Creative Revolution for Car dealers

For many car dealerships, I am beginning to hear a slight optimism. When you talk with them, you hear “I’m not out of the woods yet, but I am getting there.” A positive trend is swirling around the nation.  For others, especially the thousand of dealerships that were forced to close their doors, they were [...]